With the beginning of the year in Italy the rule that bans all rinsing cosmetic products containing microplastics, components that do not exceed 5 mm but which are highly polluting, became law. Every year only in Italy 320 tons...
Smooth, radiant and healthy-looking skin is what every woman wants. Even in this particular period in which, due to coronavirus, we cannot go to the beautician, it is important to continue taking care of our skin, especially that of...
"Natural", "Organic", "Clean/Non-toxic", "GMO-free", "Without chemical ingredients", "Safe", "Without…", "Cruelty-free", "Does not contain water" and "Sustainable" are among the main claims behind which greenwashing can be hidden. To help consumers who are increasingly aware of a sustainable lifestyle and...
Liquid paraffin, petroleum jelly, silicones, vegetable oils and butters: in cosmetics they represent the fatty phase of emulsions and often a dispute has arisen around their use, which we will try to resolve by explaining what each of these...
Autumn is the most difficult season for hair so it is important to moisturize and nourish it more than usual, even with natural DIY treatments that we can prepare comfortably at home. A pre-wash mask, to be applied once...
It's called Maskne and it's a new form of acne resulting from prolonged use of the mask. The term derives from the conjugation of the terms “Mask + Acne”, a problem that can become very annoying as well as...
The consumption of natural and organic cosmetics is part of the ethical and supportive choices that the consumer makes. The choice of organic cosmetics fits into a social context that directs companies towards the production of products that first...
Cleanical, meaning clean with clinically proven efficacy, Skinimalism, fewer but multifunctional products, and Epidermal Rewilding, which helps maintain a healthy and toned skin microbiome. These will be some of the 2024 beauty trends for an increasingly green and global...
Are you missing the sessions at the hairdresser and you no longer know how to manage your hair? No problem! I am sure that at home you have valuable ingredients that can help you keep your hair at bay...
After a historical period of totally depilated faces and bodies, men have rediscovered their long beards. A return in style of the beard has not happened since the 70s, a decade symbol par excellence of the rough and bearded...

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