A new way of thinking about cosmetic products, lower economic availability and a different lifestyle are dictating new trends in the cosmetic market. The coronavirus emergency has, in fact, changed many things, weighing like a boulder on the cosmetic...
Autumn is the most difficult season for hair so it is important to moisturize and nourish it more than usual, even with natural DIY treatments that we can prepare comfortably at home. A pre-wash mask, to be applied once...
Sweating is a natural process, it is the fundamental physiological response to the rise in body temperature due to various factors such as heat, physical activity or pyrexia (fever). Heat loss in the form of evaporation of the sweat...
Are you missing the sessions at the hairdresser and you no longer know how to manage your hair? No problem! I am sure that at home you have valuable ingredients that can help you keep your hair at bay...
Well-groomed hands and feet, with shiny glazes that enhance its beauty, are a must in the summer but are not always enough. To always have hands and feet at the top it is good to take care of them...
The summer climate greatly affects the appearance of oily skin. It seems to us that the sun's rays are able to dry excess sebum, erase pimples and make the skin of the face and body appear less greasy and...
The term "green" is often used as a synonym for "natural" and "eco-sustainable" and gives us the idea that that product or service is good for the environment and our health. This is only partially true, especially in cosmetics....
The sun is a source of life: without it many reactions essential for maintaining the balance of ecosystems could not take place. The human body also benefits from the sun: its direct connection with well-being, also (and not only)...
Preservatives are substances, natural or synthetic, which are added to the formulation of cosmetics but also to some foods, beverages, even drugs, to ensure their integrity and safety over time. In fact, they perform an effective action against microorganisms:...
Search for 100% natural and organic ingredients, sustainability and transparency to combat greenwashing. These are the key elements that emerge from a study commissioned by Natrue which involved a representative sample of over 1,000 consumers in Germany and France...

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